Vision: To be the channel of choice for Video Game distribution to Latin America and the Caribbean.

Mission: To offer our clients the selection, service and pricing needed to allow them to increase their market share and grow within the industry.

Core Values: To serve with honesty and respect.


These are the values that have driven our company’s success for the past 20 years and will continue to be the philosophy of ROLA Games, and with over 20 years experience in the Video Game industry, ROLA Games will continue to provide superior service, competitive pricing, unmatched industry knowledge, and logistical expertise.



1989 Game Quest retail stores and distribution opens
1999 Acquired It’s About Games operations in Ohio
2001 Sold retail stores to EB Games
2007 Proximo Games established
2008 Miami distribution in center in Doral opens
2012 Proximo Games sold to a Brazilian Investment Firm
2012 LATAM Games LLC established
2018 ROLA GAMES is launched

In 2012, we were proud to announce the launch of our operations under the new name LATAM Games. With LATAM’s inception, a new era in video games distribution is born in South Florida. Based in Miami, FL, LATAM Games will draw on its wide-ranging and diversified experience in the video games arena as it acts as a games distributor. It will serve the needs of video game retailers, renters, online merchants, importers, and duty-free stores in various countries in Latin America. Having already gained the confidence of significant “name brand” gaming publishers, Rola Games retains the right for distribution several major game publishers for Latin America.



ROLA Games services are designed to meet the needs for any Latin American business who currently sells video games or exploring adding the category. This includes specialty stores, mass merchants, distributors, importers, brokers, and e-commerce. As our goal is to be your partner in building your video game business, our support does not stop once your product leaves the building, Our services include:

  1. Complete Video Game assortment including New Releases, Best Seller and Catalog titles
  2. Value Price and Bundle Programs
  3. Consolidation and Logistical Support
  4. Online and Print Marketing Support
  5. In-store POP, Signing, and Category Management Support
  6. Industry and Product Research


For additional information on our services CLICK HERE.


Not a current ROLA Games customer? Please complete a New Customer application and a ROLA Games representative will contact you shortly so together we can build your video game sales. CLICK HERE.

For information on select titles CLICK HERE.

Upcoming Titles

warhammer Chaosbane - Slayer Edition PS5
Available Mar 21, 2021
UPC: 14290016784
Available Mar 21, 2021
UPC: 814290016715
Monster Hunter Rise
Available Mar 26, 2021
UPC: 013388410194

© 2021 Rola Games LLC.

All Rights Reserved.
All trademarks are the property of their respective companies.

All prices reflect pricing are in U.S. dollars.
Products available while supplies last. Prices subject to change without notice.
ROLA Games, LLC. is not responsible for typographical errors.
Images may not represent actual products featured.
Please verify specific SKUs when placing your order.